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Online Media / Digital Marketing Manager at SD Human Resources Limited – TDPel Jobs
SD Human Resources Limited is an HR consulting firm that offers recruitment, outsourcing, hr support and learning/training and development services across diverse industries.
We are recruiting to fill the position below:
Job Title: Online Media / Digital Marketing Manager
Location: Lagos Island, Lagos
Responsibilities
Develop the digital marketing strategy based on the objectives of the organization and units
Generating ideas to develop innovation and maximize the range of products
Project management and coordination of all marketing functions (communication channels, ATL, BTL, digital)
Meetings and consultations within the company, sector and with third parties
Creating and implementing an annual marketing strategy
Creation, coordination and implementation of ATL (TV, OOH, radio, print), BTL and digital campaigns
Market and competition research
Evaluations and reporting on media plans
Creation, implementation and analysis of marketing plans
Create and maintains the brands social media calendar
Responsible for driving community engagement via social media channels
Execute and analyze digital marketing campaigns, providing recommendations based on performance
Design/modify existing digital content and assist in managing repository of digital and social media content to include videos, photos, testimonials, and approved content
Assist in developing and uploading fresh content to digital platforms to include website, YouTube, and other social media outlets.
Responsible for monitoring and replying within 24 – 48 hours to online reviews/comments across all social media platforms and online business directories
Assist with the management of the brand within the digital space, ensuring brand representation is consistent across all social media channels and websites
Stay abreast of social media trends and changes in policies which may impact our digital marketing strategy, providing recommendations on how to overcome them
Responsible for completing weekly and monthly performance reports for the website’s analytics and digital & social media channels
Manage the Google Adword campaigns, providing insights and recommendations to continually improve performance
Provide videos and photos in support of public relations.
Requirements
Bachelor’s Degree in Marketing and/or 5 – 7 years digital marketing / public relations management experience
Previous work experience (3 – 5 years) at similar positions is required with the ability to transfer the acquired experience to related or similar working tasks in the new business environment. Experience in a marketing agency (desirable), , and experience in positions in the sectors of Marketing and/or Corporate Communications
Skills: communication (oral and written), organized and planning, managerial skills, analytical, adaptation to change, decision making, problem solving, initiative, innovation and creativity, risk taking, people management skills, interpersonal skills
Expertise: strategic marketing; digital/internet/mobile marketing; ATL, BTL, CSR, direct marketing and other communication channels;
PR skills; advertising and media parameters; P&L analysis; familiarity with the Law in the field of media/advertising; knowledge of other laws, codes and regulations specific to the gambling industry
Basic knowledge of applications: Adobe Creative Suite, MS Office, GOM Player, Windows Media Player, Paint, Acrobat Reader, PDF creator, VPN connection. Strong knowledge of social media platforms and online review management tools
Demonstrating excellent oral and written communication, editing, and proofreading skills.
Application Closing Date
17th July, 2021.
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The post Online Media / Digital Marketing Manager at SD Human Resources Limited appeared first on TDPel News – News, Interviews, Events.